Despite what your parents said to you when you were seven, video games are good for you. They improve basic visual processes, attention and vigilance, executive functioning (which refers to a person’s ability to allot his or her mental resources that allow for rapid, efficient problem solving or decision making), job-related skills, and a whole lot more.

The effect video games have on the brain demonstrate that it’s far more moldable than previously thought. For a good long while, it was believed that the basic building blocks of intelligence were hard-wired by one’s genes. But as we’ve learned from studying gamers’ minds, it appears that video games build upon those basic building blocks faster and more efficiently than previously understood.

In short, gaming is totally good for you. Maybe not that great for your social life or for staying in shape, but that’s neither here nor there.

Of course, in order to reap the benefits that video games offer, you need to have a good experience. The gaming experience varies from genre to genre (First-Person Shooters, Role Playing Games, Open World), and even more within those genres.

Don’t be like this guy.

As video games have developed and expanding into a far more diverse, credible, and (at least vaguely) social territory, so has the art of gaming. Since the early 2000s, the online gaming industry has exploded. More and more gaming companies are being welcomed to AMS-IX (Amsterdam Internet Exchange), where they exchange large volumes of data with other interested parties, Internet Service Providers (ISPs) more often than not.Low latency is the goal for online gaming; it makes for a more pleasant and uninterrupted experience and allows players to get the most out of the benefits of gaming. In order to ensure low latency, connectivity needs to be prioritized and of the highest quality.

For example, Comcast has had a noticeable impact on Netflix’s latency. Those familiar with streaming services like Netflix know that an interrupted stream is disruptive to the experience. Now that Netflix is able to connect directly to Comcast, the quality of video streams has vastly improved. The same needs to be done for online gaming.

In fact, Comcast has already announced fairly recently that it has successfully tested the world’s first DOCSIS 3.1 modem in Philadelphia. For those of you who aren’t tech savvy, that means Comcast has figured out how to deliver insanely fast gigabit internet speeds without adding new cable lines.

Gigabit internet is broadband that is capable of delivering download speeds of 1,000 megabits per second, which is stupid fast. Normally, gigabit internet requires ISPs to install new cable line, which is expensive, lengthy, and not worth the investment. However, since these upgrades don’t require any change to Comcast’s infrastructure, it means that the cable company will be able to roll out gigabit internet sooner than other cable companies can.

As we learn more and more about the benefits of gaming on the brain, the need for a better gaming experience increases. A better experience means that you’re more likely to take advantage of what gaming has to offer on the mind in terms of basic motor and visual skills. In order to have a better experience, you need strong connectivity. Connectivity is steadily becoming prioritized, and Comcast has just figured out a way to make it faster and stronger than ever before.